8:00 - 8:40 Registration & Welcome coffee

8:40 - 8:45 Welcome speech

8:45 - 11:00 Keynote Session I
Political Communication. Many houses, different rules

11:00 - 11:15 Coffee break

11:15 - 12:00 Debate I
How can you reach the viewers? Moderators face-to-face with politicians

12:00 - 14:30 Keynote Session II
(R)Evolutionary trends in Political Marketing and Communication

14:30 - 15:30 Lunch - Restaurant Balada, 21 floor

15:30 - 16:45 Debate II
Give your voters as many blogs as possible

16:45 - 17:00 Coffee Break

17:00 - 18:30 Panel
Online Campaign Management & The Future of Political Communication in the digital era